A Themed Story Line

Our overall story line theme, “The Passages of Tucson^SM,” was carefully chosen. It is based on significant research of the areas’ history, culture, diversity and heritage. For centuries, our location in the Tucson basin has been accessed by passages through the surrounding mountains. The ancients believed these passages lead to wellness places, sacred places and curative places.

Throughout the ages passages have allowed people to “transform” themselves and have led people to new experiences, new lands, new discoveries, new life and new worlds.

Our location for The Passages of Tucson^SM has been a critical passageway for over 10,000 years. Tucson evolved as a community of cultures intimately connected with the surrounding mountain passages. It is one of the oldest continually inhabited communities in North America. Our area has been a stopping place for hunters, gatherers, Native Americans, Spanish conquistadors, exploring friars, ranchers, miners, wagon trains, the legendary Buttersfield Overland Stage, railroads, highways and now freeways.

The Passages of Tucson^SM will offer unique experiences linked with streets, sidewalks, paths and corridors that give it a sense of place that is authentic, not contrived.

This themed story line will create a unique, one-of-a-kind destination identity that will be the catalyst for a broad regional draw. The Passages of Tucson^SM is designed to connect people with exciting experiences, memories, knowledge and the areas history.