| THE VISION A Development
Based on Evolving Consumer Demands
As well as taking care of
everyday life needs, people today are looking for
destinations filled with diversity, social interaction and
fun-filled experiences that can last a lifetime. They want a
one-stop experience that offers a variety of attractions and
activities where they can relax and enjoy unique and
memorable experiences that both satisfy and enrich their
lives. The Passages of TucsonSM
will be a remarkable destination that people will want to
visit again and again. In addition, Cienega Creek VillageSM
will provide a mix of nearby residential living
opportunities.
The development will be well-positioned to take advantage of
the explosive growth that will occur in the area over the
next 15 to 20 years.

Targeting Demand
People are time poor People want one-stop places. They are demanding in their use
of time. Customer attention spans are shorter and their
expectations growing larger. They want places that respond
to their lives and needs.
The land use concept for The Passages of TucsonSM
will be a one-stop location with a mix of uses and
attractions where people want to go and come back. We will
be a solution to time poor people.
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